We found this great infographic on Pinterest and wanted to share with our readers to illustrate the fact that “Promotional Products Work!” This is something that we already know because we have been specializing in branded gifts for so long. We see our customers and clients succeeding with smart promotional product advertising campaigns all the time.
Here are the key points of the infographic broken down:
88% of promotional product recipients recall the advertiser
62% recall the message 8 in 10 consumers own a promotional product
59% have a more favourable view of the brand
85% of recipients did business with the brand after receiving a promotional product
47% of people keep promotional products for a year or more
Top reasons why promotional products work: Useful Attractive Informative Desirable Sentimental Fun
Where Promotional Products Work: Kitchen 91% Workplace 74% Bedroom 55%
Top 5 Product Categories Recalled Wearables 41% Writing Instruments 35% Drinkware 19% Sporting Goods 15% Pocket/Purse Items 13%.
Top 5 Buyers Education Financial Non-Profit Health Care Construction Do you need assistance in finding the promotional product that will work best for your company? We are here to help you find the best type of product and design the best logo and stand out promotional material for a successful campaign. Promotional products really do work to help increase recall and sales, so contact us.